THE MANIFESTO

REDEFINING ATHLETIC HAUTE COUTURE

Design Philosophy

Founded at the crossroads of Beaverton technical sportswear and Parisian luxury ateliers, RESET was created to eliminate the boundary between high-intensity training gear and luxury haute couture.

We combine 40% Nike’s performance innovation (laser ventilation, carbon-fiber propulsion, seamless moisture management), 40% Adidas’s streetwear culture (iconic drop shoulders, heavy organic fleece, retro-futuristic track pants), and 20% Chanel’s minimal luxury (500 GSM Mongolian cashmere blends, silk interior seam bindings, and 24K gold-plated hardware).

100K+

Global Athletes

500 GSM

French Terry Fleece

100%

Carbon Energy Plate
 

50+

Flagship Boutiques